{"id":4517,"date":"2026-07-09T18:00:12","date_gmt":"2026-07-09T18:00:12","guid":{"rendered":"https:\/\/hera.ge\/product\/loreal-professionnel-serie-expert-vitamino-color-%e1%83%a8%e1%83%94%e1%83%a6%e1%83%94%e1%83%91%e1%83%98%e1%83%9a%e1%83%98-%e1%83%97%e1%83%9b%e1%83%98%e1%83%a1-%e1%83%a4%e1%83%94\/"},"modified":"2026-09-30T12:06:13","modified_gmt":"2026-09-30T12:06:13","slug":"loreal-professionnel-serie-expert-vitamino-color-shampoo-300ml","status":"publish","type":"product","link":"https:\/\/hera.ge\/en\/product\/loreal-professionnel-serie-expert-vitamino-color-shampoo-300ml\/","title":{"rendered":"L\u2019Or\u00e9al Professionnel Serie Expert Vitamino Color Shampoo 300ml"},"content":{"rendered":"<p>L\u2019Or\u00e9al Professionnel Serie Expert Vitamino Color Shampoo is a professional shampoo designed specifically for color-treated and chemically treated hair. Its gentle formula effectively cleanses the hair and scalp without drying the hair and helps preserve the intensity and shine of the color.<\/p>\n<p>The formula is enriched with Resveratrol, a powerful antioxidant that protects the hair fiber from harmful environmental effects, reduces rapid color fading and helps maintain a healthy look.<\/p>\n<p>The shampoo intensely moisturizes and softens hair, reducing dryness and frizz, leaving hair smoother, more elastic and shinier.<\/p>\n<p>Benefits<\/p>\n<p>* Protects color-treated hair from fading.<br \/>\n* Gently cleanses the hair and scalp.<br \/>\n* Preserves color intensity and shine.<br \/>\n* Moisturizes and nourishes hair.<br \/>\n* Reduces dryness and frizz.<br \/>\n* Softens hair and makes combing easier.<br \/>\n* Protects hair from harmful environmental factors.<br \/>\n* Ideal for daily use.<\/p>\n<p>Main action<\/p>\n<p>* Color protection.<br \/>\n* Moisturizing.<br \/>\n* Maintaining shine.<br \/>\n* Strengthening hair.<br \/>\n* Improving softness and elasticity.<br \/>\n* Gentle cleansing.<\/p>\n<p>Key ingredients<\/p>\n<p>* Resveratrol \u2013 a powerful antioxidant that protects the hair fiber and helps color last longer.<br \/>\n* Panthenol (Provitamin B5) \u2013 moisturizes and softens hair.<br \/>\n* Conditioning Agents \u2013 improve hair smoothness, reduce frizz and add shine.<\/p>\n<p>Recommended for<\/p>\n<p>* Color-treated hair.<br \/>\n* Chemically treated hair.<br \/>\n* Dry and damaged hair.<br \/>\n* Dull hair that has lost its shine.<br \/>\n* All types of color-treated hair.<\/p>\n<p>How to use<\/p>\n<p>1. Wet your hair.<br \/>\n2. Apply a small amount of shampoo to the scalp and hair.<br \/>\n3. Gently massage until it lathers.<br \/>\n4. Rinse thoroughly.<br \/>\n5. Repeat if necessary.<br \/>\n6. For best results, follow with L\u2019Or\u00e9al Professionnel Vitamino Color Conditioner or Mask.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Or\u00e9al Professionnel Serie Expert Vitamino Color Shampoo is a professional shampoo designed specifically for color-treated hair. It gently cleanses, protects color intensity from fading, moisturizes, softens and gives hair a healthy shine. The Resveratrol-enriched formula protects the hair fiber and helps color last longer, leaving hair soft, smooth and well-groomed.<\/p>\n","protected":false},"featured_media":4518,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[86],"product_tag":[61],"class_list":["post-4517","product","type-product","status-publish","has-post-thumbnail","product_cat-hair-care","product_tag-loreal-professionnel","first","outofstock","shipping-taxable","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product\/4517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/comments?post=4517"}],"version-history":[{"count":1,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product\/4517\/revisions"}],"predecessor-version":[{"id":4519,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product\/4517\/revisions\/4519"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/media\/4518"}],"wp:attachment":[{"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/media?parent=4517"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product_brand?post=4517"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product_cat?post=4517"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/hera.ge\/en\/wp-json\/wp\/v2\/product_tag?post=4517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}